NYC launches new ‘Get Local’ campaign to bring tourists to Staten Island: See what’s on tap

STATEN ISLAND, N.Y. — New York Metropolis Mayor Eric Adams on this week introduced the launch of Get Native NYC, a brand new five-borough tourism advertising and marketing marketing campaign.

That’s proper, even Staten Island will get a nod — and fairly the itinerary deliberate out for these occupied with visiting the Borough of Parks.

“My administration is laser-focused on driving tourism on this metropolis and letting the world know that New York Metropolis is again,” Adams stated. “Our hospitality and tourism business have lengthy been an engine of financial prosperity that impacts all New Yorkers.”

The marketing campaign will spotlight many small and minority-owned companies in all 5 boroughs and varied landmarks, in accordance with Adams. Distinct borough journey guides have additionally been launched.

“This information will give an inside view to guests, each close to and much, and we will’t wait to welcome them,” Adams added.

The brand new marketing campaign will ask guests to “Staten Island Like a New Yorker,” “Bronx Like a New Yorker,” “Brooklyn Like a New Yorker,” “Manhattan Like a New Yorker” and “Queens Like a New Yorker.”

The itinerary for Staten Island highlights the borough’s architectural landmarks, seashores, parklands, eating places, shops and extra throughout the North Shore, together with 5 communities: Tompkinsville, Randall Manor, South Seaside, Midland Seaside, and St. George.

Different highlights embody Empire Retailers, Comfortable Harbor, Historic Richmond City, Fort Wadsworth and the Staten Island Ferry.

Slides on the borough-specific web page reveals guests the “Should-Go to Staten Island Spots” and “5 Issues to Do at Comfortable Harbor,” amongst others. It additionally mentions motels vacationers can e-book, in addition to excursions they’ll join. For extra info go to the site.

Adverts for the marketing campaign, created by NYC & Firm, will seem digitally in quite a few regional and nationwide markets.

“We’re assured that the Get Native NYC marketing campaign will encourage deeper exploration all through the town’s numerous neighborhoods, supporting small companies and spotlighting genuine communities, as New York Metropolis emerges from the pandemic,” Fred Dixon, NYC & Firm president and CEO, stated in a press release.

The marketing campaign shall be promoted on the homepage of nycgo.com. Tourism ranges within the metropolis are anticipated to return to 85% of 2019 ranges by 12 months’s finish buoyed partially by the marketing campaign.